Moms are none too happy about the antics Motrin pulled with that ad. Thank you Katja for staying up until the wee hours of the morning to put this video of our thoughts together - and great shots of all the Twitter moms baby-wearing I must say (happy babies & happy moms, thanks to the COMFORT of baby-wearing!)
What’s all this buzz about Motrin & #motrinmoms you ask?
Read my post about Motrin’s EPIC FAIL babywearing ad.
Check out the #motrinmoms Twitter stream. {Lots more comments than Katja was able to fit into the video and I noticed they are STILL rolling out this morning and #motrinmoms is STILL trending #1 on Twitter.)
You can link directly to your blog post and/or tweet by going to the Motrin Moms Mr. Linky I set up. Please use only the PERMALINK to your post or tweet so it can be easily found. {You can get the permalink to your tweet by clicking on the “x minutes/hours ago” link.}
Motrin… really sorry about this PR headache you are waking up to, but really… some foresight might have been nice. I’ll second Katja by saying using MomForce.com & hiring a CMO (Chief Mom Officer) may be in your best interest… for future campaigns and to find out how to bridge this gap you have now created between the Tylenol-Motrin-J&J conglomerate & Moms.
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1 November 16th, 2008 at 11:48 am
[...] Moms Speak Out Against Motrin Ad and Motrin Moms from Shake the Salt! [...]
2 November 16th, 2008 at 12:03 pm
I had not seen this. That is just terrible. No doubt a MAN came up with that.
Connie @ Young and Relentless’s last blog post: News from The North Pole
3 November 19th, 2008 at 12:08 am
I have been following the mess all along. Thank you for a great round up and overview of it, complete with some links I hadn’t seen before.
Tara @ Feels like home’s last blog post: CommentLuv needs updating on this site. Please download the latest version and install it on your site. This message will apear during the first 10 minutes of each hour. This remote script will cease returning posts in 7 days
4 December 14th, 2008 at 3:20 am
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5 February 4th, 2009 at 3:19 am
That was a wonderful read, thanks for sharing.
6 May 30th, 2009 at 12:28 am
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